Almost 20% of adults use Instagram, a photo/video sharing social network owned by Facebook. Though I have an Instagram account and use it occasionally, I have not thought of Instagram for marketing and business development.
I may need to rethink things after reading a piece by realtor, Emily Medvec (@emilymedvec) in the Santa Fe New Mexican, who says the power of Instagram for business professionals is networking.
http://kevin.lexblog.com/2014/07/06/instagram-for-marketing-and-relationship-building-for-lawyers/Photo and video sharing is a powerful way to tell stories, market services, brand products, share ideas, and build social-networking relationships. Today, there are over 200 million active users who photo-share an average of 60 million photos a day with their online social and business sphere! If your goal is to use social networking to build relationships and engage your customers and audience, then Instagram is a unique way to interact using the power of pictures.