Don't lie: if you're a social media marketer, at some point in the last couple of months you went to Google and typed in, "apply to be a LinkedIn influencer" - or something of the sort. You know you have.
A platform that's been graced so far only with people with the pedigree of Sir Richard Branson, Ariana Huffington and Conan O'Brien, we mortals have been subjected to the torture of merely watching the massive reach, viewership and engagement that the LinkedIn influencer platform has been able to generate.
But that's just been blown open.