The first Muslim sex shop has opened for business online - a move its owner hopes will change people's view of the faith.
The business venture was dreamed up by a Dutchman who saw the demand for erotic products that meet the rules of Sharia law.
Despite selling no toys or DVDs, El Asira, which means "Society" in Arabic, drew 70,000 hits in its first four days online.
The website offers massage oils and tablets that claim to enhance sexual prowess.
All ingredients are halal, or "permissible under Islam", according to founder Abdelaziz Aouragh.
"Most of the other products out there have pictures of naked people or foul language - it was very difficult to find ones that I could use in my business," he said.
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