By Eliza Steely Online Marketing, Other Events, Social Media
At TopRank Online Marketing, our Monday mornings are usually filled with lots and lots of coffee, the clicking and clacking of keyboards being furiously typed on, and the chatter of internal meetings. But this week, our Monday was full of bacon, social media, and the law.
Several of our social media savvy team attended the monthly Minneapolis and St. Paul Social Media Breakfast that delved into how social media and the law intersect.
A panel of lawyers, Emily Buchholz and John C. Pickerill, answered questions about everything ranging from copyright infringement and employers asking for account logins to what photos are ok to post and how to deal with negative comments online. If you’re involved in the social media world, legal issues can and will affect you.
Here are 11 important tips on social media and the law gleaned from Amie, Katie, Emily and myself from TopRank:
Amie Krone:
- Expect to receive the same consequences online as in real life. Freedom of speech is applicable to online communications, however you can still be fired for anything. Personal responsibility.
- Pinterest is a copyright infringement machine. It is only going to be a matter of time for someone to use for evil instead of good. Make sure you’re aware of copyrighted material. Although less likely, you could be held responsible for infringement.
- There is a ton of gray area – it all comes down to the details of each case. It’s best to use your best judgement and common sense. If you have a doubt, don’t post it. Once you do, it’s out there for good. It’s all about risk assessment.
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