YouTube is rolling out a new design to its users today that takes its cues from the “card-like” design Google now uses on many of its other web and mobile apps. The aim of the redesign, Google tells me, is to emphasize playlists by putting them front and center in the left sidebar.
In addition, however, the company also center-aligned the site to make it look better on any screen and give it a “feeling similar to the mobile apps you’re spending almost half your YouTube time with.” This move allows it to easily employ the card look, which is clearly the main organizational metaphor for any Google product these days.
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